Biz-Community (Cape Town)
24 October 2007
I laughed. I could not help it, but it was the end of the day and I read a blog on News24 from a consumer who had a bee in his bonnet about poor advertising and spared no adjective in making his point. Clearly the writer was unimpressed by the advert's attempts to make a connection with him. If anything, the advert seemed to have the opposite effect.
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