Biz-Community (Cape Town)
23 June 2008
What do you do when students know more than their lecturers in terms of new technologies and applications? When ad agencies are reporting up to 40% lost in above-the-line budgets internationally? When the new consumer is a 'screenager'? You shift direction to ensure that you remain globally relevant. And this is what the AAA School of Advertising is doing in the marketing communications industry ...
[ See Article ]
