The Reporter (Addis Ababa)

Ethiopia: Ja Rule Rules Eve Concert

Hallelujah Lulie

2 September 2006


The Sheraton Addis annual Ethiopian New Year's Eve party, with its usual mix of international stars, brings another big name from the United States this year. Rapper Ja Rule (Jeffrey Atkins), one of the most famous faces in Hip Hop for the past decade, will usher in the last year of the Ethiopian second millennium in Addis Ababa.

Born on 29 February 1976 in New York City the artist, who has six albums, including the 'Last Temptation', 'Blood in My Eye' and most recently 'Exodus', is a multitalented celebrity. In addition to rapping, he acts, composes and writes music. He is also famous for his duets with artists like Jennifer Lopez ('I'm Real' and 'Ain't It Funny') and stars like Ashanti and Bobby Brown.

Ja Rule, who is still in an on-going feud with rappers 50 Cent and Eminem performs in a Washington D.C club run by Sheik Mohammed Al- Amoudi, owner of the Sheraton Addis Hotel. The Sheraton has brought Shaggy, Sean Paul, Joe, Wycleff, John Boney and others to Ethiopia in the past.

The event also hosts national music giant Mohammoud Ahmed and other Ethiopian artists like Aster Awoke, Ephrem Tamiru and Hamelmal Abate, who all of them released new albums in the past year.

Tickets will be selling for 1250 Ethiopian birr for the main event and 1600 with admission to the Gas Light Club fiesta. The annual fireworks ceremony, which has illuminated the skies of Addis Ababa over the past few New Year's Eves will be held at midnight.

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