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Nigeria: Firm Partners MTN On Entertainment
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This Day (Lagos)
11 February 2008
Posted to the web 11 February 2008
Lagos
Chief Executive Officer of Dojoes Entertainment, Femi Ogundipe has announced a ground breaking partnership with leading mobile telecom company, MTN with the support of 2Face Idibia.
The partnership is to take 2Face Idibia and his friends on a musical tour of six cites namely Abuja, Kaduna, Benin, Enugu, Ibadan and Lagos. The Abuja show is billed to hold on Saturday, February 16, 2008.
This is coming barely one year after the proposal to provide scintillating musical events that will reshape the Nigerian music industry was made.
Speaking with media executives,weekend in Lagos, Ogundipe said 2Face Idibia will be leading an array of Nigerian and international artistes to these cities spreading a message of love and unity across the country .2face,according to him,will also be using the opportunity to reach out to Nigerians especially the less privileged.
"The idea is to bring 2face as close as possible to the people who love his brand of music with the full support of MTN xtracool," he said, adding that "Dojoes Enter-tainment is a creative marketing and multi media firm providing innovative solutions that can help organizations connect with the people."
He said the partnership between his company and MTN is to take music to the youths in a special way, promising to unfold more interesting packages that will change the face of the entertainment industry.
"Dojoes is here to make an impression in Nigeria and in a few days will unveil the best in entertainment ." he said.
Dojoes Management Limited is a marketing and creative media firm providing innovative solutions for organizations and individuals in diverse sectors of the economy to connect with people, concepts and brands.
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The company was established in the United Kingdom in 2003 as Dojoe Limited while the Nigeria operations started in 2006 as Dojoes Management Limited .Its objective,according to Ogundipe "is to create non-traditional and innovative marketing strategies that push the limits of conventional thinking to achieve the unexpected - whether it is building a brand or creating an alternative piece for a traditional marketing campaign."
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