South Africa: Simply Asia to Expand Nationally

Johannesburg — FRANCHISE group Simply Asia said last week it aimed to have a national presence by 2010, with outlets in all of the major shopping centres, and will grow its footprint by 12 stores this year.

Chai Lekcharoensuk, who founded Cape Thai Restaurant Holdings, of which Simply Asia is a subsidiary, said there were 16 Simply Asia stores, with one due to open in the next few weeks. The brand was started in Cape Town five years ago and is now moving into Gauteng.

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