Mrs Neneh Macdouall-Gaye, a former secretary of state for Communications and Information Technology, has been appointed the new managing director of the Obsever company, publisher of the Daily Observer newspaper.

Mrs Macdouall-Gaye's new appointment was said to have taken effect from last week Thursday, June 12.

The newly appointed Observer MD has a colourful background in journalism. She is a trained journalist and has developed an extensive knowledge in journalism, including an indepth understanding of the dynamics of The Gambia's media environment during the past years.

Meanwhile, the erstwhile managing director of the company, Mr Dida Halake, has been reassigned as the editor-in-chief of the Daily Observer. His appointment took effect since last week Thursday.