Jevans Nyabiage
8 August 2008
Nairobi — To live up to the changing customer preferences in the tourism industry, Galileo Kenya has launched a marketing website to promote e-tourism.
The website, www.goingsafari.com with a tag line, "All of Kenya in One Website," is a travel portal that will allow Internet users access a range of services in Kenya.
"It will have an advanced module that will allow agents to easily sign up and book their customers onto standard or packaged trips using stand-alone or combination hotel, airline and car bookings at preferential rates, as well as offer ability for travelers to book and pay online," said Mr Dickson Osoo, Galileo Kenya General Manager.
Insurance firms
The website will be launched in September. The travel firm will recruit suppliers including airline, hotels, car rentals and insurance companies.
"Goingsafari.com provides a unique product that now allows all of Kenya to be seen in a website, positioning Kenya as the tourist destination of choice in Africa," said Mr Osoo.
The website combines a global distribution system and a local one to provide an online tool that sells flights, hotels, and car and travel insurance.
The real time website will allow both large and small service providers to showcase their establishments, services and prices.
Small service providers unable to afford the more expensive GDS will be able to appear on the website through LDS.
"The fact that the GDS and LDS are combined is exciting, because it allows smaller outfits not on the GDS a chance to appear on this portal through the LDS. The resulting product is the travel distribution portal and the only one of its kind in the Sub-Saharan Africa," he said.
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