The First Lady of Kano State, Hajia Zainab Shekarau has endorsed Maggi Mixp'y, the new food seasoning recently introduced by Nestle Nigeria Plc into the seasoning market.

Hajia Shekarau, who was represented at the launch by Hajia Hafsat Nasiru, said Maggi brand has become a household name in seasoning. She Maggi Mixp'y will offer consumers more freedom to make their choice form the range of Maggi seasoning available to them.

"I urge all Nigerian housewives to welcome the birth of Maggi Mixp'y. I also encourage them to try out the new product because any product from Nestle Nigeria Plc will be world class, with its quality and value for money guaranteed", she said.

Also speaking at the occasion, Mrs. Uduak Bassey, Nestlé's Category Business Manager (Culinary) explained that Maggi Mixp'y was an addition and not a replacement for the existing Maggi range of products.

She stressed that the new product was developed in two new flavours, classic and ginger/garlic in order to satisfy the ever increasing consumers' needs and give them a wider range of flavour choices for their cooking.

Mrs. Habibat Abubakar, a major distributor of Nestle products in Kano told the audience at the occasion that she grew up to recognize Maggi as a name popular in every household. She explained that she had no regrets since she went into business selling Maggi products stating that there is no doubt that the new Maggi Mixp'y will equally be a market success.

After tasting dishes prepared with Maggi Mixp'y at the launch, some of the consumers who attended the event commented that Maggi is a product without which any cooking is incomplete and expressed strong belief that the new Maggi Mixp'y will be widely accepted because of its unique flavour and quality nutrients.

Some other dignitaries present at the occasion are Hajia Binta Abba, Hajia Habibat Abubakar, Alhaji Musa Bulama and Alhaji Sirajo Sambajo, a major Nestle products distributor in Kano.