The Citizen (Dar es Salaam)

Tanzania: Indian Company Eyes More African Markets

By Victor Karega, 19 November 2009

Pristine Global Pvt has invested $100,000 to expand its business in Tanzania, Malawi and Senegal.

The company's executive director in India, Mr Gurvinder Toor, told The Citizen in Dar es Salaam that the programme would be completed in six months. He said the company was keen to tap markets in Africa.

It introduced its Weston products such as TVs, LCDs (Zylo 20), CTVs, DVDs and washers (Sumo) onto the Tanzanian market on Tuesday.

Mr Toor said Sumo washers were affordable and time saving for home owners. He promised to offer more affordable and high quality products for Tanzanians.

Pristine's business interests range from recycled clothing to consumer appliances. During the introduction of Pristine products in Dar es Salaam, Indian high commissioner Kocheril Bhagirath said business relationships between the two economies was growing.

Pristine Global Tanzania executive director Yashu Garg noted that the company was also setting up a dedicated customer care centre to provide after-sales services.

Tagged: Asia, Australia, and Africa, Business, Company, East Africa, External Relations, Stock Markets, Tanzania

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