Tunis — A large Tunisian poster campaign has been launched in 15 European countries and some 50 cities. The campaign was launched concomitantly with some of the major tourism fairs that are being currently held around the world. They include among others, "FITUR" in Spain, "BIT Milan" in Italy and "ITB-Berlin" in Germany.

The campaign has been divided into two distinct parts in accordance with the specificities of the markets targeted.

The first part will run from February and March will concern the French, German, British, Belgian, Dutch and Swiss markets. The second which will spread over April, May and June, will concern Italy, Spain, Portugal and central European countries.

Alongside this promotional campaign, Tunisian tourism will be the subject of several other promotional campaigns through print media and on the Internet.