South Africa: Arctic Circle Wins KWV Brandy Account

Arctic Circle Strategic Brand Institute has been appointed as KWV Brandy's strategic partner to handle the global rollout of creative concepts, media, online, PR and main market activations.

Its CEO, Reghard Goussard, says the agency is honoured to be entrusted with such a responsibility. "KWV is South Africa's oldest brandy-maker, producing of some of the most awarded brandies in the world. The opportunity to help build one of South Africa's most distinguished brands in the local and international markets is one we are very excited about."

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