Upon taking his oath of office, the Minister of Information and Technology, Nelson Chamisa promised Zimbabweans that a sim card would cost next to nothing in the near future.

Many detractors in the regime dismissed him as a day dreaming young minister overzealous after being appointed to the highest office.

Now one network is selling sim cards at one dollar for two sims cards.

This had not affected the black market but the print media as well, as shown by the recent Zimbabwe All Media and Products Survey (Zamps) which released the results of a quarterly newspaper readership survey that the organisation carries out.

According to reports, the survey results showed that print news readership in Zimbabwe has started to decline and the writing on the wall is clear.

While several reasons can be given for the decline it is true that most Zimbabweans have moved with time and can now access news anywhere, anytime in the comfort of their homes or while driving. The internet has given the customer more options for consuming news.

Newspapers will die anytime soon though no total death may not even happen, but the media business has been heavily disrupted and the effects are starting to be felt here.

Gone are the days when Zimbabwean news consumers will buy the whole newspaper because they want to read about their favourite soccer team, gone are the days when people in rural areas have to wait for a bus to deliver in the newspaper from Harare at the end of the day.

There are many websites providing news that when readers find their favourite newspaper has chosen to not update their site, they don't rush to by the physical version, they just they just click.

In Zimbabwe print media needs to embrace the internet and to stop treating it like an annoyance as Zimbabwe's internet penetration growth is on the increase.