Nairobi — Politicians seeking to send campaign messages through bulk SMS to the electorate will have to forward them to mobile service operators at least 48 hours before their scheduled dispatch, in new stringent rules revealed by the Communications Commission of Kenya (CCK) on Wednesday.
The regulator's new guidelines will in essence prohibit politicians from sending unsolicited campaign text messages, in a bid to avoid the unrest experienced in the 2008 General Elections.
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