Daily Trust (Abuja)

Nigeria: Financial Inclusion - Access Bank Launches 'Early Savers'

Access Bank has launched the 'Access Early Savers back to school initiative as part of the bank's financial inclusion strategy for kids, parents and educators.

Access Bank recently launched a bespoke children financial product called 'Access Early Savers Account' with the intent of inculcating savings culture in the Nigerian children.

The introduction of Access Early Savers Account, according to the bank in a statement has significantly transformed children financial product offering in the Nigerian banking landscape.

"Access Early Savers is a value-based financial product exploring fun-filled and highly interactive financial literacy campaign to reach Nigerian children. Consistent with this, the 'Access Early Savers Back to School campaign' is a reward scheme designed to appreciate and encourage both existing and new Access Early Savers account holders towards a sustained, responsible and independent financial practices", the bank's Divisional Director, Retail Banking Division, Obinna Nwosu, explained.

On the reward scheme, Nwosu said that account holders who reach the minimum balance of N50, 000.00 in their accounts are automatically qualified to receive the branded gift items while emphasizing that the fact that the exercise is neither a promo nor raffle.

Ads by Google

Copyright © 2012 Daily Trust. All rights reserved. Distributed by AllAfrica Global Media (allAfrica.com). To contact the copyright holder directly for corrections — or for permission to republish or make other authorized use of this material, click here.

AllAfrica publishes around 2,000 reports a day from more than 130 news organizations and over 200 other institutions and individuals, representing a diversity of positions on every topic. We publish news and views ranging from vigorous opponents of governments to government publications and spokespersons. Publishers named above each report are responsible for their own content, which AllAfrica does not have the legal right to edit or correct.

Articles and commentaries that identify allAfrica.com as the publisher are produced or commissioned by AllAfrica. To address comments or complaints, please Contact us.