This Day (Lagos)

18 November 2012

Nigeria: TV Broadcast - Ebonylife, Multichoice, A'ibom Sign Agreement

EbonyLife, a leading media and entertainment platform has announced the signing in South Africa of its channel distribution agreement with Multichoice to broadcast across Africa on the DStv platform.

In a statement made available to THISDAY, the recent agreement is coming after a joint venture agreement and concession on Studio Tinapa was signed earlier in the year with the Cross River State Government in Calabar.

The statement said these two landmark signings, along with other ongoing discussions with other pay television platforms in the UK, U.S., Brazil and Canada, now effectively position EbonyLife to create credible media-driven platforms designed to reach and touch the lives of its core target through an unprecedented multiplicity of exciting platforms including television, web, mobile, apps and live.

EbonyLife TV is a subsidiary of Media and Entertainment City Africa (MEC Africa), sub-Saharan Africa's first and only media and entertainment city. MEC Africa's entry into the industry is first and foremost a very important answer to the question of infrastructure deficit that seems to have stunted the full maximisation of the industry's glowing potential.

Famous talk show hostess, television producer, entrepreneur and venture capitalist, Mo Abudu, is the CEO of MEC Africa and has spent months assembling the best of Nigerians in broadcast and production amongst a team of international experts from the United States and South Africa.

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