This Day (Lagos)

Nigeria: Multichoice Celebrates Nigerian Entrepreneurs

Super-dealers of pay-TV firm MultiChoice Nigeria were recently celebrated for their part in helping to drive the company's vision of growing the Nigerian business space.

The occasion was the second edition of the MultiChoice Dealers Awards, where the company feted its enterprising super-dealers. The event, which held at the Federal Palace Hotel and Casino, Victoria Island, Lagos, was an evening of conviviality and a time to reward the distributors for a job well done over the last one year.

The awards, which were in 14 categories, saw the dealers in the super-dealership range being given special recognitions and handsome rewards for their outstanding sales performance and keeping with company's innovative standards in the outgoing year.

The exceptional dealers got mouth-watering prizes including cash gifts, several 20KVA generators, computer sets, motorcycles, office equipment, four Ford Focus cars, two Toyota Hilux vans, and all-expense-paid luxury holiday trips abroad, including the Sun City Resorts, South Africa, the 2013 African Cup of Nations and English Premier League matches.

Three super-dealers, Jegfav Nigeria Limited, Radac Communications and First Regional, each got $10,000 cash prizes in the Highest Sales, DStv; Highest Sales GOtv; and the Most Compliant (Chairman's Award) categories respectively.

Four other super-dealers, including Kazzy Telecoms, Intesat Limited, Slate Communications got brand new Ford Focus saloon cars for achieving the highest sales figures in their various regions across the country.

The grand award of the night went to Radac Communications, super-dealer Lagos, who won in the Highest Sales Nationwide category. The dealer got a Toyota Hilux van, and a luxurious trip abroad - a cruise through three European countries - plus a $5,000 spending money.

One of the outstanding dealers, Kazeem Alase, head of Kazzy Telecoms, the Super-Dealer, Southwest region, who won a Ford car, expressed his joy at the kind gesture by MultiChoice Nigeria. Alase said the car prize came as a pleasant surprise to him, as he wasn't expecting it. "I feel very elated that my hard work is recognised. It's a challenge for me to work harder next year to surpass even the year's performance," said the dealer.

Speaking at the event, Managing Director of MultiChoice Nigeria, John Ugbe said the awards night afforded the company the opportunity to celebrate its super-dealers and the Nigerian entrepreneurship spirit.

"The awards represent what we stand for. We are a Nigerian company. We continue to build the entrepreneurial spirit. We started with just five super-dealers. Now we have 54, exceptional entrepreneurs, who employ thousands of staff and even support larger families," Ugbe enthused.

The MultiChoice boss said the company couldn't have achieved the progress it made over the last few years without the passion of the super-dealers in driving up its sales profile and helping to maintain its high innovative standards.

In 2007, MultiChoice Nigeria launched the Super-Dealer scheme with a view to nurture independent entrepreneurs, and ultimately spawn boundless employment opportunities for many Nigerians.

As part of its strategy of building entrepreneurs, the company provided a wide range of trainings to business-minded people on how to develop sound business plans. It also assisted them in accessing the needed finance, as well as provided marketing and brand support, among other incentives.

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