CIO East Africa (Nairobi)

28 November 2012

East Africa: Nokia Lumia 510 Now Available in East Africa

Nokia on Wednesday announced the local availability of the first Lumia smartphone in East Africa. The Nokia Lumia 510, is the most affordable in the current Lumia family of smartphones. "We are pleased to announce the availability of the Nokia Lumia 510 in East Africa," says Bruce Howe, General Manager for Nokia East Africa. "There has been so much excitement globally about our Lumia smartphones and it is great to now be able to bring them to the East African market, starting today with the Nokia Lumia 510.

This builds on our commitment to bring Lumia to lower price points and welcome more consumers to the Windows Phone experience. Windows Phone is different to other smartphone platforms thanks to Live Tiles, making it easy to see incoming messages and updates; People Hub, which brings together contacts and updates from across social networks into one location, and access to Microsoft Office and Internet Explorer 9 on the mobile.

Unique Lumia experiences also make the Nokia Lumia 510 unlike any other entry-level Windows Phone. Downloading the Camera Extras app provides exclusive digital lens functionality to go with the five megapixel camera and built-in autofocus. Nokia Maps, Nokia Drive and Nokia Transport also offer the most comprehensive smartphone location and navigation experience available.

The Nokia Lumia 510 is based on the current Windows 7.5 platform, upgradeable to Window 7.8 which brings great new functionality and experiences to the existing platform. It is currently available at selected retail outlets across East Africa in black, white and red.

Local pricing for East Africa

Kenya: KES 16,900

Tanzania: TZS 355,000

Uganda: UGX 600,000

Product specifications:

Nokia Lumia 510

Operating System - Windows Phone 7.5

Display - 4-inch WVGA 800x480

TFT

Capacitive Touch Screen

Battery - 1300 mAh

Processor - Snapdragonâ„¢ S1

Main camera- 5MP Autofocus

Memory - 256MB RAM

4GB mass memory (no memory card slot)

7GB free SkyDrive storage

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