29 November 2012

Rwanda: MTN Sharama2 Spices Up the Festive Season

For a second season running, MTN is expressing its appreciation of its clients through the Sharama promotion. Sharama2 will over the next four weeks give customers a chance of winning daily airtime vouchers as well as cash and other prizes worth Frw 100 million in total, including four cars.

During the first prize hand-over on Thursday, seven MTN subscribers won Frw 100,000 each while one received Frw 500,000. Karunga Bernard a self employed electrician, has been winning from the time Sharama started; he won a motorcycle last year and now he got money. "I'm always alert for any MTN promotion and I have been on this net work for a quite a while, so to me MTN is the network I know that has helped my business grow," he said.

According to MTN marketing operations manager, Robert Rwakabogo, the promotion which coincides with the festive season is a way for MTN to thank its customers. "The first season of Sharama was as a huge success, the response we got was massive, so we opted for a second season as a way to show our appreciation to the subscribers."

To enter the Sharama2 promotion, MTN subscribers have to send an SMS to 155 or call the Voice Response by dialing 155 and follow instructions. Each message or call earns you points, and the more points you gather the bigger your chances to win.

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