Retailers will have to be creative this festive season if they want to attract many shoppers. Alfred Ng'ang'a who is the interim chairman of the retailers association of Kenya says with most shoppers having been hit hard by rising commodity prices, the retailers may have to aggressively pursue special offers.
The Star (Nairobi)
Kenya: Christmas Shopping Yet to Kick Off-RetailersBy Joan Wairimu, 2 December 2012
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