ZIMBABWE Broadcasting Holdings has introduced a payment plan for viewer's and listener's licences.
In an interview ZBC spokesperson, Mr Sivukile Simango said viewers and listeners would now have the option of paying their licences quarterly.
Mr Simango dismissed claims that ZBC has forced its journalists and disc jockey's to act as licence inspectors.
This follows reports that licence inspectors have ditched the exercise over poor remuneration resulting in the institutions conscripting reporters.
ZBC spokesperson, Sivukile Simango, dismissed the assertions saying the exercise was never by coercion, but voluntarily conducted.
"It is not true that we have forced our reporters and DJs to embark on a licence blitz that we are currently carrying," said Mr Simango.
"The exercise was voluntarily made and the management inserted a memo advising members from all departments to come on board if they so wished to.
"Those willing to go on licence inspection will do so when they are off duty on Sundays and Mondays. After that they go about their day-to-day duties."
He said licence inspection involving all departments was not new and was an on-going exercise. It is also a statute in the Broadcasting Services Act Chapter 12:06 of 2001, which empowers the national broadcaster to collect licences and generate revenue through adverts," he said.
Mr Simango said they had a serious cash flow problem that came after Government failed to pay US$6,2million it owes the institution.
"We have heard a number of issues from our listeners and viewers complaining that we offer them raw deals in terms of programming. Let me inform them that good programming hinges on licence fees collected and revenue generated that will enable us to procure programmes," he said.
Meanwhile, Mr Simango said the institution has embarked on door-to-door licence campaign after receiving complaints by motorists that purchasing of licenses was inconveniencing them.