The Observer (Kampala)

6 December 2012

Uganda: He's Business Savvy and His Style Shows

My name is Joseph Owino. I am the founder and the CEO for the Owino solutions. We do web designing and bulk SMS business. We also run a sports website, kawowo.com. One of the things that define my character is that I am a local sport fanatic and I love Uganda Cranes.

My closet:

I have both casual and formal wear in my wardrobe. But on many occasions, you will find me in suits - which I think have come to be my trademark. I have suits from different companies like Marks & Spencer, Armani, M&S and others.

I have had a chance to visit some of the respectable style boutiques abroad like Zara, and M&S in London - I know what it means to look good. I have got most of these suits from abroad. For the casual outfits, which I wear especially on weekends, I buy them downtown and they are always good.

Cost:

I don't think you need a lot of money to get yourself a nice outfit. But I bought most of my suits at an average price of £ 500 (about Shs 1.7m) in London. That's not so much for someone who wants to look good.

Inspiration:

I draw my inspiration from my father. He was particular about his appearance in public and he wouldn't go out without his tie. His work as an education officer made him not want to leave home not wearing a suit - I really liked his style.

Besides, at home we are Christians and that meant every time we would be going to church, we would have to dress well. And my fiancée has been my consultant in this area. She tells me what's best for me and what makes me look good.

Word to men:

To men, the way we dress determines our status. We shouldn't wear brands nor should we go for something just because it's expensive. Identify what makes you look smart. You can also do a mix of casual and formal wear.

We men need respect and we earn it from the way we portray ourselves in public - dressing good is the way to go.

As told to Alon Mwesigwa

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