Visiting Nigerian actor Jim Iyke has dismissed the African Movie Academy Awards organisation. Speaking during an interview with journalists at the Intercontinental Hotel in Nairobi, Jim said the the organisers needed to re-strategise for the awards to regain their glamarous status.
"I have to been to different awards and I cannot even put the AMAA's in the same category. The management need to know that times are changing and soon some of their strategies will be obsolete," the movie-star turned entrepreneur said.
The AMAA Awards, are presented annually to recognise excellence of professionals in the African film industry, including directors, actors, and writers.
During his visit Jim was also shooting his mega reality TV show titled Jim Iyke Unscripted , a joint production of Africa Magic and Oh Africa TV and it will be aired for one year. Jim described the reality show as the most honest reality show ever aired.
"I have been to different countries including Jamaica where my girlfriend comes from and every single scene is as natural as they come. Even my private life is out there for my fans to see,"said the actor. Iyke together with his UK based manager Christopher Grey Jim visited Kiandutu Primary school and Kibera on Friday where he distributed books and other stationaries to the students.
Jim also described Kenyan model Ciru Maina as one of the most intelligent and sensitive human beings he has ever met. Ciru was part of the 'Make a Change' charity project that sponsored Jim's visit to Kenya.