20 December 2012

Uganda: Serucaca Strides Two Style Worlds

Edward Serucaca is a lawyer and the business development manager at PC Tech Communications. He spoke to Daniel Ogwang about how his profession dictates his sense of style.

Tell me about your job and sense of style.

I am a lawyer and media marketing guru. As a lawyer, I have to appear gentle and modest. So yes, I do believe that my job defines my sense of fashion. I wouldn't dress in jeans and spot dreadlocks because then my client would not trust me with his money.

My demeanour is key as a lawyer and I must stay suave. As for the media side of business, I believe it's flexible. I mean as such, as long as I am well-kempt, anything goes.

Give us a picture of what your closet looks like.

My closet is dominated by suits and lots of ties. I like Gucci's for my office work and I like Aldos at times for my ordinary wear. My best casual shoes are all stars since way back when I was a kid.

Would you allow your girlfriend to pick your clothes?

My girlfriend does determine what I put on and she has a big role to play. She is mindful of what makes my closet tick.

Women are traditionally more shoe-obsessed than men. On a scale of 1 to 10 how important is it to have good shoes?

I love expensive and classy shoes and my girl knows that. I always opt for Gucci's and she knows how costly it is to have them.

Who do you look up to for your sense of style?

I think Obama inspires me because of his smart fitting suits and you know he has his trademark Obama tie designs. Plus he has been a lawyer too and that says it all.

Do you spend a lot of money on clothes and shoes?

To be honest, I spend a lot of money on suits and shoes and importantly on cologne because it makes me feel good around my friends.

So, what cologne best portrays you as a gentleman?

My favourite cologne is Issy Miyake.

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