AFRICAN Milling Company (AMC) has reduced mealie meal prices to K50,000 and will print the recommended retail price on all its bags.
Previously, the recommended retail price was K55,000 per 25 kilogramme bag of breakfast mealie meal.
AMC human resource and public relations manager, Victor Mweene said management had taken the step in response to President Michael Sata's appeal to milling companies to reduce the prices of the staple food.
Mr Mweene said in a statement in Lusaka yesterday that currently, the recommended factory wholesale price was K47, 000 for a 25 kilogramme bag of breakfast meal and an additional K3,000 for delivery was charged for shops and warehouses for customers in Lusaka.
"Following an appeal by President Michael Sata to consider reducing the prices of mealie meal, management at African Milling proudly considered the President's appeal.
"Therefore, in order to lend support to our Government's efforts to bring down the price of breakfast meal, we hereby notify our customers that African Milling Company will now deliver breakfast meal without adding the K3,000 transport charge," Mr Mweene said.
Mr Mweene said the wholesale price including delivery would therefore be pegged at K47,000 with immediate effect.
"We further inform our customers that the recommended retail price of breakfast meal is set at K50, 000. We will print the retail price on all bags and notify our valued customers through the print media," he said.
He appealed to the Food Reserve Agency to continue supplying enough stocks of maize to prevent shortages of mealie meal in the country.
Zambia has experienced a sharp rise in mealie meal prices, with Government appealing to millers to consider revising the cost downwards.