4 January 2013

Gambia: Music Producer Calls for Training of Gambian Musicians

A renowned Gambian music producer cum promoter- has said that most Gambian musicians do not have the training they deserve and a culture of musicianship around them and then call for more training of the country's next generation of musicians.

Oko Drammeh who made this remarks during an interview with What's On,believed this and other obstacles many face has lead to lack of impact in their music career. He observed that this is a problem not only in the Gambia but in the entire continent of Africa adding that musicians of today does not have a music library, the source of knowledge and they don't have music based on knowledge.

'Many Gambian musicians caught up with music in their life time because they have nothing to do.Now every youth is trying to become a musician, one thing about music is that music chooses you, you don't choose music,and you either have it in you or you don't have it or don't have it at all".

He maintained that music is an artistic gift of God that why musicians are call creators, adding that a musician is somebody who is spiritually inspired, socially innovated and a middleman between the society,leadership and technology.

'When one become a musician they first thing they must look at the elements that surround a musician. The musician must be surround by a technicians who knows music, artist manager, a dialogue coach, music producer, stage manager, proper performing atitude, and the music will sit on this life.

As a musician, he went on, one should identify their goals when they set out to promote their music, stressing that they should not try to cover too much ground at once.

'Look at the way larger artists are promoted - they have specific campaigns that promote specific things, like a new album or a tour. Once you know what to promote, you will be able to make clear goals for yourself, target the right audience - With your promotional goals in mind, and figure out who the right audience for your campaign is".

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