The Gambia Radio and Television Services (GRTS) will be among a host of television channels on the continent airing the continent's biggest sporting event, the African Cup of Nations tournament which kicks-off on Saturday in Johannesburg, South Africa.
A media release from the state broadcaster stated that the development came following the significant financial backing from the Gambian leader, His Excellency, Sheikh Professor Alhaji Dr Yahya Jammeh and an agreement was signed with LC2 Media, a Benin based media institution with its headquarters in Paris, France.
According to the release, the official signing ceremony of the contract for the airing of the nation's cup tournament brought together officials of the Ministry of Information Communications and Infrastructure, the Gambia Radio and Television Services and their counterparts from the Benin based television channel. The deal the release went on is expected to provide GRTS with unlimited airing of the forthcoming tournament, a development described by senior officials of the state broadcaster as a welcome boost to the operations of the national TV.
Nancy Nyang, the permanent secretary, Ministry of Information and Communication Infrastructure the release noted, expressed gratitude to the LC2 Media for their trust and loyalty to the state media in particular and the government of The Gambia in general. She assured them that the initiative would be fully utilized as expected.
Gaston Zossou, the LC2 International media Company representative to the Gambia underscored the significance of this initiative not only to the Gambian people but to the LC2 Media in general. He expressed delight at the efforts of the government of The Gambia and GRTS for providing his medium the enabling environment to do business in the country.