Africa: WFP Joins World Leaders At Davos

press release

Jacob Zuma, South African president, has said his country's colonial past has made it harder for him to combat the economic dowturn. Speaking to Al ... ( Resource: South Africa Can't Grow While Linked to U.S and Europe:Zuma

Political and business leaders will gather in Davos, Switzerland, this week to discuss the world's most pressing issues at the annual meeting of the World Economic Forum. WFP will be there to keep food security and nutrition on the agenda and to explore partnerships that can bring the resources and expertise of the private sector to bear on world hunger.

ROME - WFP heads to Davos, Switzerland this week for the annual meeting of the World Economic Forum, a chance to focus the energy of the political and business elites on finding solutions to global problems such as hunger.

Every year, WFP goes to Davos to engage with influential political, economic and business leaders and to cultivate the innovative ideas and partnerships that are required to meet the food and nutritional needs of the world's most vulnerable people.

WFP will also take advantage of this world stage to draw attention to the humanitarian community's response to the crisis in Syria. WFP is currently reaching about 1.5 million people a month inside Syria with vital food assistance and is also helping the hundreds of thousands of refugees who have fled into neighbouring countries.

Many of WFP's most important private sector partnerships have been forged at Davos:

Logistics Emergency Teams

The LETs - the Logistics Emergency Teams, comprised of competing transport companies Agility, TNT, UPS, and AP Moller Maersk, collaborate on emergency logistics response to support humanitarian agencies and the Global Logistics Cluster, which is led by WFP. The LETs have been instrumental during the flooding in the Philippines, the Haiti earthquake and Pakistan floods, to name a few.

Focus on Nutrition

DSM contributes scientific and nutrition expertise, with the aim to reach WFP's most vulnerable beneficiaries with improved nutrition. DSM has developed micronutrient powders and fortified rice and has helped WFP improve the formula of Super Cereal and Super Cereal Plus. This year at the WEF, WFP and DSM will sign their third MoU.

Food and nutrition security

PepsiCo, along with the PepsiCo Foundation, WFP, USAID and the Government of Ethiopia, joined together in the EthioPEA Alliance to promote long-term nutritional and economic security in Ethiopia. The Alliance will help smallholder chickpea farmers to increase production and expand markets and will develop a locally sourced, ready-to-use supplementary food to combat malnutrition. Find out more

Digital food

MasterCard is linking its expertise in technology and payment systems to WFP's expertise in delivering food assistance. MasterCard is helping WFP strengthen its delivery of "digital food," in the form of vouchers, to the hungry poor around the world and is supporting the creation of an online platform to allow consumers and brands to fight hunger quickly and easily using multiple payment methods.

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