23 January 2013

Namibia: Frieda Signs With Deal Done Records

Singer Frieda Haindaka, one half of the award winning duo Gal Level, loved by fans for over a decade, is the latest artist to sign with Deal Done Records.

The two-year contract comes just weeks after the petite songstress announced she was going to concentrate on her solo career while Gal Level, who were signed to Ogoba Butterfly, takes a five-year break.

Deal Done Records is owned by Serbian-born Dragan Djokic, popularly known as Antonio.

Djokic who came to Namibia in 2002, started his business by selling posters on Post Street Mall in the Windhoek's central business district, but his business only took off when local music soared in popularity the following year.

A year after that, he open Antonio's Art where he started selling CDs and other merchandise by Namibian artists, including the ever popular likes of The Dogg and Gazza.

In 2009, Djokic expanded his business further when he signed his first artist, in the form of Channel O Music Video Award nominee Fishman, that same year he established Deal Done Records.

Today with the closure of Universal Sounds, Antonio's Art is the only place to buy local music in the city centre of Windhoek.

Deal Done Records has become one of the largest music labels in the country and hosts an array of artist from different genres of music, which includes the likes of Kwaito artist Fishman and rock singer/songwriter MissH.

This is one of the reasons Frieda signed a contract with the label. The singer said she was approached by several record labels but decided to sign with Deal Done Records because of the professionalism it carries.

"I have always admired Antonio's dedication to his artists, he is passionate about his work and he knows what is required to make his artists successful," says the singer.

Even though Deal Done Records has a number of other artists, Frieda says she is not too worried about her other projects taking a back seat.

"I know there are many artists signed to the label, but I know that Antonio has mine and the label's best interest at heart so I am not worried about that too much."

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