24 January 2013

Nigeria: Teenagers in N/Central, S/East Most Social Media Users - Poll

Lagos — North Central and South East are the two geo-political zones of the country where teenagers use social media most,a nationwide survey conducted by a Lagos-based opinion poll center, Richardson Konsult, has said.

The survey said top on the list of social media platforms used most for socialization is Facebook, which it said all the respondents in North Central and South East regions named as their favourite site.

The poll revealed that more than 7 in 10 teenagers (73.3%) browsed the internet for social activities in the North central part of Nigeria, while over half of the teenagers in the South West, North West and South East geopolitical zones (%); fewer teenagers (%) in the South South used the internet for the same reason.

"The findings here have established a trend: teenagers across the country are forming the habit of making and chatting with friends using the social media platforms as against visiting them for their academic purposes.

"However, when they were asked further to state which of the social media site they visited most for their social activities, most of the respondents in the South East (90%) and North Central (90%) mentioned Facebook as the site they visited most for socialization. Chart 2 South West (89.7%), North West (70%) and South South (70%) trailing in that order."

The poll was conducted between October and November 2012 among 250 Senior Secondary School (SSS 1 - 3) students, selected in all the geopolitical zones of the country except the North East, due to the security challenges in the zone.

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