THE Zambia Tourism Board (ZTB) is next week expected to participate in another global tourist show in Spain to showcase Zambia's tourism products, managing director Felix Chaila has said.
Last week, ZTB participated in this year's Matka Travel Fair in Helsinki, Finland, which was the biggest travel fair in Northern Europe attracting more than 80 countries.
Mr Chaila said the Spanish show, which would be held from January 29 to January 31 this year, would attract tourism boards across the globe.
The Zambian delegation would engage the international tourism community on various aspects in Spain especially that the United Nations World Tourism Organisation (UNWTO) secretariat is based in that country.
"This is a busy period or season for tourism shows abroad. While in Spain, there will be an investment forum and Zambia will present various projects that side.
"We are also carrying along the Maombe dance troupe who will be performing at the Zambian pavilion. When people come to the Zambian stand, our staff will be able to give them literature about Zambia," he said.
Mr Chaila was recently part of the Zambian delegation that went to the United Statesof America to get some lessons on hosting a large conference in a small city in readiness for the August UNWTO general assembly in Livingstone.