31 January 2013

Liberia: SWAT- a Formidable and True Partner


The imminent and constant shortage of the Nation's stable food from the market prompted the rise on the Liberian business scene SWAT to take a giant step to erase the fear that producers of the commodity are always encountering problems as it relates to production. It was due to the inability of importers to punctually supply rice on the market that SWAT stepped in to ensure that no more Liberians experience any form of shortage as there is always not only enough but quality and high grade rice that would improve the living condition of Liberians and those living with the territorial confines of Liberia on the market.

Since its emergence business stage, the veteran rice importer, the Supply West African Trading, SWAT, adequately continues to supply and maintain the free flow of rice on the Liberian market for not only reasonable but affordable price since its true intention is to ensure that rice never goes off the Liberian market as a true partner in progress.

Exactly five years ago, Liberians have and continue to have the best grade of their stable food all due to the emergence of SWAT in the rice business competing with other rice importers whose aims are to profiteer from the yoke of the Liberian people whose lives are being rebuilt after almost two decades of a brutal civil war.

Since SWAT got involved in the business and was given the green light to import rice, the country has never gone out of its stable diet, SWAT has not only supplied the country with first and high grade rice, but it has also maintained and is maintaining the commodity on the market in keeping with its own mandate it has entered into with the Liberian people through the Ministry of Commerce and Industry.

If one takes a survey now, reflecting the past or is contemplating on the future, one is left to wonder how would Liberians have managed without the present of SWAT, since other so-called importers of rice are only interested in maximizing profits at the expand of the Liberian people, what type of Liberia are we anticipating if SWAT was not around, but it is the hope of everyone, that this potential partner, SWAT will stay around and continue to take a lead in the importation of this hot commodity that has become a political item.

In the Southeast recently, specifically in Grand Gedeh County, two local traders in the business of rice, Daniel Gaye and Felecia Zohnway jointly remarked that if Liberians will be grateful to rice importers, then such sentiment must go towards the corridors of SWAT, for it is SWAT that leads, while others follow, for she has revolutionalized the rice business bringing in new dimensions, making sure that even the least income earner has the opportunity to purchase rice, Liberians and foreigners living within the territorial confines of Liberia are served the best rice that their money will afford through the instrumentality of SWAT.

In Logan Town, New Kru Town, Slipway, Duala, Sonewein, Buzzy Quarter, Red Light, West Point, Central Monrovia, the Sinkor Belt, the name of Liberia's rice sensation, (SWAT) in the business of rice continues to beat the minds of residents and sellers in those areas for conducive business of SWAT and its must be cable management and staff who they claimed are always smiling to attend to the over bearing demand of customers.

A rice trader at Rally Time, Timothy Smith once said, "If the country can boost of just three SWATs, the issue of rice in Liberia will definitely be the thing of the past as SWAT does not discriminate, whose interest is involved, once the funds are available, you will gladly be served."

A consortium of civil society organizations spoken to about the issue of rice in Liberia in a joint chorus commended the Liberian Government for encouraging a cordial atmosphere and for encouraging a fair business playing field that has led to the emergence of a productive partner like SWAT, an entity that has provided several hundred jobs for Liberians who are today putting bread on their families' table.

To the folks at SWAT, words are inadequate to receive commendations from the Liberian people, whose sense of belonging has become the concern of SWAT, all that can be said is continue to practice your fair sense of business, for if the history of Liberia is written, it will be incomplete without the name SWAT being measured.

Copyright © 2013 The Informer. All rights reserved. Distributed by AllAfrica Global Media (allAfrica.com). To contact the copyright holder directly for corrections — or for permission to republish or make other authorized use of this material, click here.

AllAfrica publishes around 2,000 reports a day from more than 130 news organizations and over 200 other institutions and individuals, representing a diversity of positions on every topic. We publish news and views ranging from vigorous opponents of governments to government publications and spokespersons. Publishers named above each report are responsible for their own content, which AllAfrica does not have the legal right to edit or correct.

Articles and commentaries that identify allAfrica.com as the publisher are produced or commissioned by AllAfrica. To address comments or complaints, please Contact us.