1 February 2013

Zambia: Mabel Zulu Brings the Beat Here for UNWTO

37-year-old Mable Zulu's might not be a walker of the luminary's red carpet but her creative musical mind has broken a way trough to a fortune!

This was after her song "The Beat is Here" was chosen as theme song for the impending United Nations World Tourism Organisation (UNWTO) be co-hosted by Zambia and Zimbabwe from August 24 to 29, 2013.

Apparently, The Beat is Here, is single mainly aimed at promoting Zambian tourism locally and abroad. The Government has adopted it and has since launched it as an official track for the UNWTO.

Marketing Manager for The Courtyard Group of Hotels which have presence in Livingstone and Lusaka, Mable says Tourism Minister Sylvia Masebo motivated her to do the special song after attending a number of her meetings.

"I was moved by the passion Hon. Masebo had in all her speeches where she urged us Zambians to embark on domestic tourism as we have so much tourist attractions in Zambia," she says.

Mable goes on to say: "It was at that point that I got moved and thought of composing a song that would help deliver the message to the whole country,"

Mable says the song is purely her initiative and was not influenced by neither the Minister nor Zambia Tourism Board (ZTB) Mabel sings out praises to her passion is now creating awareness that UNWTO General Assembly is coming to Zambia.

Mable has a message for other artistes: "I think more musicians should at this moment focus on composing songs that will promote UNWTO General Assembly and tourism in general."

In terms of her rating of tourism promotion efforts in Zambia, Mable says she is of the view that ZTB was doing its best to market Zambia's Tourism locally and abroad.

"It would be a great idea if operators in the tourism industry can wholly partner with ZTB in marketing Zambia both locally and abroad," she said.

Her vision in the next 10 years is to see her charity 'Onamanje Project' which was launched 2007 take care of the vulnerable in society on a larger scale.

Mabel was born on January 4, 1976, and she did her Primary Education at Livingstone Primary School, Junior Education at Shungu Basic School and Senior Education at Linda Secondary School.

She did her College education at the former Livingstone Trades Training Institute (now Livingstone Institute of Business and Engineering Studies (LIBES), where she studied Secretarial and Business Studies.

Currently, she is studying marketing.

Mabel started singing when she was a little girl from Sunday school then joined the Calvary Church Sanctuary choir in 1985.

On her music career, Mable released her first album 'onamanje' in 2006 which she later launched in November 2007 a time when the album received good response from the public.

"Like I mentioned that I started singing from a tender age, I have had great passion to spread the gospel of the Lord Jesus Christ and I believed that music would drive the message to the people," she said.

Mabel is married to John and both have two children namely Temwani aged 13 and Thandi-Maureen who is almost turning 2.

She has so far released two albums titled onamanje and nshakalabe eko na fuma and she is currently working on the third album which would be released at the close of March, 2013.

"What motivates me to sing and work is that my job pays my music bills. It is difficult to pursue a music career in Zambia without a job," she said.

There is need for more Zambian musicians to be patriotic and start composing songs which would promote Zambia as opposed to only focusing on love songs and other 'controversial' albums.

Copyright © 2013 The Times of Zambia. All rights reserved. Distributed by AllAfrica Global Media (allAfrica.com). To contact the copyright holder directly for corrections — or for permission to republish or make other authorized use of this material, click here.

AllAfrica publishes around 2,000 reports a day from more than 130 news organizations and over 200 other institutions and individuals, representing a diversity of positions on every topic. We publish news and views ranging from vigorous opponents of governments to government publications and spokespersons. Publishers named above each report are responsible for their own content, which AllAfrica does not have the legal right to edit or correct.

Articles and commentaries that identify allAfrica.com as the publisher are produced or commissioned by AllAfrica. To address comments or complaints, please Contact us.