14 February 2013

Zimbabwe: Mbada Diamonds, BancaBC Join Hands

DYNAMOS yesterday received a huge boost ahead of their Champions League preliminary round, first leg encounter against Lesotho Correctional Services at Rufaro on Sunday when Mbada Diamonds agreed to co-sponsor the Zimbabwean soccer champions together with the team's sponsor BancABC.

The Glamour Boys won the US$150 000 African Safari subsidy offered by the giant mining company after they won the Mbada Diamonds Cup last season.

However, the sticking point was Mbada's contract had exclusive rights for branding the team which would be getting the susbsidy from them and DeMbare have their technical sponsor BancABC and were facing a dilemma over this deal and risked losing the subsidy they deserve from the mining firm.

But yesterday, Mbada Diamonds and BancABC agreed to join hands and will co-sponsor Dynamos during their African Champions League campaign this year.

In a Press release issued out by Mbada Diamonds yesterday, the two sponsors said they have resolved the issue amicably for the good of football.

The development will see the two corporates' logos put on the front of the team's Champions League kit.

Mbada Diamonds Corporate Services Executive, George Manyaya, said the marriage will see the team adequately resourced in the Champions League which is usually financially challenging.

"According to clause 14.2.4 of the Mbada Diamonds Cup contract, which was signed by all the clubs, the winning team of the tournament would benefit from this subsidy.

"We have entered a similar arrangement with Dynamos' sponsors BancABC to co-brand and we would like to thank them for their professionalism.

"This breakthrough can be attributed to the fact that we have a common agenda which is that of uplifting communities through the development of sport in Zimbabwe. Dynamos will be representing Zimbabwe in the African Safari and they need the nation to rally behind them starting this weekend."

BancABC marketing manager, Cynthia Chizwina, confirmed the marriage, saying it was a sequel to the earlier co-branding arrangement that was entered into during the Mbada Diamonds Cup.

"Mbada Diamonds and BancABC agreed as corporates to co-sponsor the team. We are the club sponsors but we cannot shut out others sponsors thus we had fruitful discussions with Mbada Diamonds.

"This puts the team at a better position as it embarks on the Caf Champions League starting this weekend," said Chizwina.

Dynamos are the only club to have won the prestigious Mbada Cup since its inception two years ago. Last year they could not use the subsidy in their African Safari and had to forego the money to Motor Action which participated in the Caf Confederation Cup and used the US$150 000 travel and accommodation subsidy after they had finished as runners-up.

However, Dynamos were lucky this time around when the sponsor gave the greenlight to the winner to use the money in the Champions League but Mbada Diamonds contract with the Premier Soccer League stipulates that the team that shall win the tournament shall undertake and guarantee to only use a Mbada Diamonds branded soccer kits and any other merchandise provided by the sponsor.

But an agreement was reached with BancABC, which incidentally was the technical sponsor for Dynamos, to co-sponsor the football club.

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