22 February 2013

Kenya: Lenovo Lines Up New Devices

Lenovo Africa has announced plans to strengthen its business operations and distribution infrastructure with a view to growing its business in Kenya.

It has unveilled a range of business and consumer laptops, which are convertible to tablets, in the market.The devices include the Lenovo Yoga, the ThinkPad Twist and ThinkPad Tablet 2.

The laptops feature the latest Intel Core processor with touch screen capabilities that allow users to get the best of a tablet and laptop in one compact device.

Joy Downing, Intel market development manager South Africa, said, "Consumers today want devices that keep them mobile and this is exactly what Lenovo's latest Ultrabook Convertibles are about".

The company has introduced Lenovo Partner Network programme to strengthen relations locally.The introduction of the programme in Kenya will see existing and new partners equipped with in-depth knowledge and tools to enhance their relationship with Lenovo, including access to a free online resource and a loyalty reward scheme.

"Kenya is one of Lenovo Africa key growth markets and we are here today to affirm our commitment to customers and partners in the country," said Graham Braum, Lenovo Africa general manager. "The ICT sector is continuously developing in Kenya and technology plays a key role in the development and economic growth of countries. It is therefore our belief that our business strategy will further accelerate performance and business development".

Lenovo latest Intel powered UltrabookConvertible devices, designed for Windows 8, are in line to redefine the future of mobile computing which will be around touch-optimised devices that can be used anyway consumers like; flip, fold, twist or rotate.

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