YOUNG people in entrepreneurship had a chance to listen to some wise

business counsel from Radio Africa group marketing manager Caroline Mutoko on Thursday night at the Tin Tin restaurant in Nairobi's Kenyatta International Conference Centre.

It was a full house and Mutoko urged everyone to build his or her personal brand. "Do not let anyone ignore you but instead aim for a superstar status," she said. She explained that a real superstar is person who can influence a good number of people. She urged them to work beyond expectation. "Always give a good impression, be good communicators and keep time," she said.