15 April 2013

Tanzania: Serengeti Wins Hearts in China

China — A CHINESE millionaire with capital worth more 700 million US dollars, Mr Zhou Yi, has shown interest in building a luxurious accommodation facility in Serengeti National Park.

Zhou declared his interest before a Tanzanian delegation that is on a visit to China. The delegation is looking for prospective investors in the tourism sector.

Zhou, who owns a successful business company in China, said that he visited Serengeti in March, this year and was attracted by the beauty of the place. "It is a coincidence to have met here and I can assure you that I have been impressed by the park.

I am now in the initial stages of applying for an investment site in the area. I expect to put up a modern accommodation facility to help increase the number of tourist beds," he said. Mr Zhou is the owner of Hengxu Group of Companies which have their headquarters in Sichuan Province.

The company specialises in production of vari- ous building materials; industrial packaging materials and financial services. The company has more than 7,000 employees. The Tanzanian delegation was participating in the Chinese Outbound Travel and Tourism Market (COTTM) that took place from April 9 to 11, this year.

The team is now conducting Road Shows in Beijing, Shanghai and Guangzhou cities in a quest to lure Chinese tourists and investors to Tanzania. In Beijing, the Road-Show attracted a big number of investors,

who were impressed by the existing investment procedures especially in the protected areas. Some of the investors are thinking of visiting the country to have an on the spot experience of the areas before they decide to invest.

Earlier on, both the Tanza- nian Ambassador to China, Mr Philip Marmo and the Deputy Permanent Secretary in the Minstry of Natural Resources and Tourism, Ms Nuru Millao, had assured the participants that Tan- zania is the best place to visit and see the natural attractions which the country is uniquely blessed with after Brazil.

Chinese investors have been encouraged to take the advantage of the country's political stability and the prevailing peace to invest in Tanzania. Attended by both government, Embassy officials and private sector stakeholders from Tanzania, the road-show in Beijing presented various investment opportunities in the country especially in big cities, protected areas of National Parks; Ngorongoro Conservation Area and Archaeo- logical Heritage sites.

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