Vanguard (Lagos)

15 June 2013

Nigeria: Guinness Brings Confederations Cup Live to Nigerians

As the Fifa Confederations Cup begins, sponsor of the Super Eagles, Guinness Foreign Extra Stout, has concluded broadcast sponsorship arrangements to bring matches from the match venue in Brazil, live to Nigerians throughout the duration of the tournament.

The leading stout brand recently signed a partnership agreement with Optima Sports Management International (OSMI) to ensure Nigerians do not miss out on any of the action from the tournament which kicked off yesterday.

Announcing the partnership, the Managing Director /Chief Executive Guinness Nigeria Plc, Mr. Seni Adetu said the partnership typifies Guinness commitment to providing unforgettable football experiences for fans of the Super Eagles and African football. He further said this partnership with OSMI will bring the Confederations cup action to Nigerians on the following channels, Silverbird Television (STV), African Indepen-dent Television (AIT) and the Nigerian Television Authority (NTA).

Explaining further, Adetu said "When we launched the Fly with the Eagles Campaign, we promised our esteemed consumers and fans of the Super Eagles, our continuous support for Nigerian football, particularly the Super Eagles. We are bringing these matches live to Nigerians to further reiterate our commitment in this regard. We are really proud of this partn-ership. We wish the fans happy viewing and hope the Super Eagles get to the finals, probably winning the Cup.

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