For the second time in a month, Rlg Communications has launched another smart phone, comparable to any on the market, and expected to ignite the passion for excellence among Africans.
The unveiling of the Fusion Ignite II took place on the sidelines of the titanic Ghana-Egypt World Cup qualifier, which took place at the Baba Yara Sports Stadium in Kumasi, where the host thrashed the visitors 6-1, a result that gives Ghana an almost automatic qualification.
For Paul Mensah and Nana Owusu Oheneba, it was a double win, as they emerged winners of a predict-n-win promotion which heralded the official unveiling at the stadium, taking home the smart phone and other Rlg souvenirs.
Sports fans entering the stadium predicted score-lines of the match, and in the end, thirteen people predicted correctly, and the two became overall winners after a post-match draw, watched by a large number of the public, including football enthusiasts.
Fusion Ignite II is 1.2 GHz Quad core 3G Smartphone with 4.7" IPS HD CPT and a 9.6 mm slim body. The device also has 4GB Rom, plus 1 GB RAM, 8M AF Rear Camera, plus 2M Front camera, and a 2000mAh Battery.
The latest product represents a new set of devices being churned out as a result of years of investments into research and development, intending to reaffirm its product quality and competitiveness on the market.
Industry watchers say the new device is expectations ignite, creates passion and fuses the zeal, talents and passion of the young professional and upper class segment of the market.
In the year 2011, the G51 TV phone ignited lots of passion, after it succeeded in providing the opportunity for many to view television via their handsets, the first time a locally assembled product had attain that feat.
That achievement was duly recognised when the CIMG awarded it "Product of the Year 2012". Three years on, the Fusion Ignite is ready to ignite another passion, the passion for healthy rivalry, the passion for skilful football, the passion for fair play, and the passion to win.
The National Sales Manager of Rlg Communications Ghana, Kofi Yirenkyi, believes "the new product will satisfy the long quest for a robust, high quality, and yet affordable, mobile phone."
Barely a month ago, Rlg became one of the first companies to launch two android phones, the Viva and Fusion Ignite I, simultaneously across West Africa, affirming its leadership role in the device assembling market.