Former Safaricom employee George Karanu is the new face of Jameson Irish Whisky. He was unveiled last Wednesday during a glitzy event at the Aqua Blu Lounge in Westlands, Nairobi.
Apart from being responsible for brand education, Karanu will spearhead tastings to consumers, partners and the party scene. On his new assignment, he said "Passion is energy, and has the power to focus you onto what excites you. Jameson excites me. It is alive and significant to me. It's more than a whiskey, it's a lifestyle."
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