Techno Brain's 2013 Annual Business Conference (ABC) has opened today at Nairobi's Safari Park Hotel and will run till Tuesday December 17, 2013. This is the first time the meeting is being held in Kenya after last year's session in in Ethiopia and comes after the firm moved its head offices from from Dare es Salaam Tanzania to Nairobi Kenya.
This year's event is themed "Surging ahead" and has attracted over 300 participants from over 25 countries - including clients, partners and employees of Techno Brain.
The ABC event is seen as a platform where the Techno Brain fraternity gets to interact with their colleagues, clients and partners from different locations so as to build a strong relationship to work together to achieve their set objectives.
Moreover, the event provides a great platform for launching new products, discussing emerging technologies, exchanging best practices and forging new partnerships. "This year's event is the sixth event since the inception of Techno Brain in 1998. The previous events were held in Dar es Salaam which was formerly our headquarters. Last year though we moved to Addis Ababa in Ethiopia and now for the first time we are holding our conference in Nairobi Kenya," said Simon Edwards, Techno Brain Europe director.
Edwards added that there were plenty of reasons why Nairobi was a more preferable destination for this year's event.
"First, Nairobi is turning out to be a hub of technology in terms of ICT growth as there are more people equipped with IT skills and knowledge. Secondly, Nairobi being Techno Brain's corporate headquarters and a common destination for most clients made it more convenient and the fact that Techno Brain's Kenya Research and Development Center recently achieved CMMI-Level 3 was another reason to choose Nairobi as a perfect destination," he said.