20 January 2014

Kenya: Multichoice Unveils New Product, Channel Ed

MultiChoice Africa has launched a new educational channel, Channel ED, as part of its efforts to support learners.

Channel ED - which went live on DStv and GOtv on Tuesday January 14, 2014 - airs on DStv channel 318 and on GOtv channel 65. The channel gives all MultChoice subscribers access to a knowledge portal of both global high-end documentaries and new locally-produced content.

Offerings on the channel range from physics to finance, from culture to chemistry and from the natural to the supernatural.

"MultiChoice is committed to equip learners and communities with the best educational information to ensure that our audience gain information in a fun and exciting manner. Channel ED's broad content is aimed at ages 15 to 49 and is yet another demonstration of our commitment to bringing families together through the ultimate family viewing experience," said Danny Mucira, MultiChoice Kenya GM.

The channel will broadcast six hours of new content every week day, including documentaries, short form material and presenter-driven programmes.

"Channel ED is about expanding the world's knowledge on Africa through knowledge sharing thereby changing perceptions of Africa for the better," said Danie Ferreira, Channel ED's executive producer.

Channel ED joins Kenya Institute of Curriculum Development's (KICD) - formerly Kenya Institute of Education's (KIE) - EDU channel which provides Free-to-Air broadcasts of relevant educational content.

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