Big data is the name that has been given to the data management phenomenon that is changing the way we live and work. As a species, we produce a staggering amount of information. For example, a modern airliner carries more lines of code than it has parts, the European Organisation for Nuclear Research (CERN) produces forty TB of data per second, and even loyalty schemes run by large retailers can generate astounding quantities of data.
Big data is any piece or cluster of information that is so large it pushes the boundaries of the technology that we have to utilise it, and so it becomes difficult to store, manage and share.
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