Ad Dynamo has launched a Content Marketing Platform dubbed as Ad Dynamo's Paid Content product which will allow brands to explore thousands of publishers, negotiate a price to have specific content produced, review and approve the content as well measure the performance of the content.
The South African-based ad network with about 50,000 publishers, hopes that the product will help advertisers and agencies connect with top blogs and websites that could produce customised content across the web.
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