CIO East Africa (Nairobi)

25 May 2014

Tanzania's Mpower Wins Global Energy Award

Tanzania's solar company MPower has been announced as winner of this year's International Ashden Awards.

MPower was recognized alongside 14 other organizations at a ceremony at the Royal Geographical Society in London for its green energy solutions.

MPower was recognised for being a leader in its field for helping Tanzania leapfrog the carbon energy age. The Arusha-based company uses mobile money to sell solar power as a daily service at an affordable price. But service doesn't just mean the power itself. It also means exceptional customer service, including an all-day customer care telephone line and ongoing support from a local agent. More than 10,000 homes have taken up the service so far.

Said Erica Mackey, COO, MPower: "Winning the Ashden Award brings MPower onto the global stage. This platform will be transformative in attracting top talent and resources to our team - accelerating our ability to power millions of homes across Africa."

The Ashden Judging Panel commented: "MPower is using cutting edge technology and mobile money in really clever ways to bring electricity services to low income homes. With exceptional product design, delivery and customer service, it is leapfrogging the carbon energy age into a solar-powered future."

Now in their 14th year, the Ashden Awards celebrate pioneering businesses and organisations that are helping tackle climate change and transforming people's lives. A total of 14 Ashden Awards were presented this evening.

The runner up for the Citi Ashden Award for Financial Innovation was announced as Mera Gao Power, India.

This award has been made possible with the support of Citi Microfinance.

The Ashden Awards were set up in 2001 to champion trailblazing sustainable energy enterprises and programmes that improve people's lives and tackle climate change. Since then we have rewarded and supported more than 150 winners across the UK and the rest of the globe. Ashden Award winners have improved the lives of 37 million people worldwide, and are now saving over 5 million tonnes of carbon emissions every year.

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