analysisBy Deon Schoeman
It's taken the Lexus brand a long time to emerge from the shadow of its Toyota parent, and to establish itself as an admired, if relatively small (read exclusive) player in the premium vehicle segment. Rather than taking the German Big Three head on, Lexus is creating cars that reflect the individuality of the brand. The recently spruced up Lexus RX350 is a perfect case in point.
You could blame the South African obsession with SUVs on several factors.
There's the allure of driving a 4x4 in a country where adventure beckons off the beaten track. But there's also the fascination with vehicles that are big, and powerful, and yes, secure in a world fraught with kamikaze taxi drivers, road rage, and the blue light brigade.
On a more pragmatic level, there are also attractions such as space, versatility and practicality to consider. But most of all, SUVs are a symbol of status, and of success.
To be seen behind the wheel of a fancy 4x4 is confirmation of wealth and good fortune. Size, it seems, does count in some cases!
Enter the Lexus RX350. By full-size SUV standards, this luxury all-terrainer looks surprisingly sleek and svelte....