South Africa: Swag Is the New 'Ish' in the Townships

25 September 2014

Many youngsters in the township are taking Swag style to a new level. GroundUp spoke to several young people in the township about the meaning of Swag and how they relate to it.

Anele Sontwana, a clothing designer from Gugulethu, owns a clothing business called Gugulethu Vibe. He said that having swag in the township means one has to have a unique style and it has to be up to date with the latest fashion trends.

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