Kebede Semu, 38, manager of a private company and satisfied owner of an iPhone 5 for the past two years, regularly uses the calendar, entertainment and game applications on his phone. Of increasing importance are local (Ethiopian) applications, such as Ethio Type, Amharic Bible, EtCal and Amh Keyboard, which he uses often.
In the past few years, the demand for smart phones in Ethiopia has increased; likewise, the demand for applications, which can be delivered through smart phones and other devices to provide local information and services. Dawit Adane, owner of Dave Mobile Service Center, who was in the mobile business for 12 years, said the coming of smart phones and the expansion of internet access has increased the demand for mobile applications, one of the most popular being the Amharic keyboard. Applications can be installed by customers for between 50 and 100 Br, depending on the number of applications installed, said Dawit.
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