Abera Cosmetics Shop was established in 1995 with a 7,000 Br investment, says Berhanu Tilahun, who runs the family business. Currently, setting up a similar cosmetics business could take up to half a million, he adds.
Back in the mid 1990's, Abera Cosmetics used to sell to its diverse customer base, mostly petroleum jelly, which most Ethiopians know by the brand name Vaseline, and hair oil products. At present, most cosmetics shops carry products starting from lip-gloss with popular brands such as Nivea, Victoria's Secret, and Elizabeth Arden, to artificial and human hair.
...
AllAfrica Subscription Content
You must be an allAfrica.com subscriber for full access to certain content.
You have selected an article from the AllAfrica archive, which requires a subscription. You can subscribe by visiting our subscription page. Or for more information about becoming a subscriber, you can read our subscription and contribution overview.
For information about our premium subscription services:
You can also freely access - without a subscription - hundreds of today's top Africa stories and thousands of recent news articles from our home page »
Already a subscriber? Sign in for full access to article