A global campaign - Heineken's Green Light Party - instituted to advance responsible drinking is fast redefining nightlife in major cities.
At a time when business owners think more of profit than consumers' interest, Nigerian Breweries Plc has continued to tackle competition with its Heineken Green Light party: an offshoot of Heineken's 'Dance More Drink Slow' campaign, which is aimed at encouraging clubbers to drink moderately while still having premium fun.
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