Tanzania: Barcode System Helps Local Firms to Enhance Competitiveness of Products

Barcode system, though still a new concept in Tanzania, has proved to be of great potential in not only addressing the bottlenecks and inefficiencies in the supply chain but also promoting competitiveness of the domestically manufactured goods.

The barcode that GS1 Tanzania issues is the language of digital marketing in the contemporary business era, facilitating the traceability of products through automatic identification and data capture.

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